Why Choose Springfield Mass Transit District (SMTD)?
Houck Transit Advertising – Springfield, IL
In Springfield, where rich history meets a bustling government and cultural hub, buses are an essential part of everyday life. Whether it’s state workers commuting to the Illinois Capitol, students attending classes, or families exploring the Abraham Lincoln Presidential Library and Museum, transit advertising puts your brand right in the heart of Springfield’s movement, engaging your audience as they travel through the city.
Put Your Brand in the Spotlight in Springfield – Bus advertising in Springfield provides a high-impact way to get your message seen. As buses move along major routes like Monroe Street, MacArthur Boulevard, and past key landmarks like the State Capitol, your ad travels with them, catching the eyes of locals, tourists, and commuters alike. Bold, eye-catching designs ensure your brand stands out, leaving a lasting impression as it rides through the most frequented areas of the city.
Engage Springfield’s Active Community – Springfield is always on the go—whether it’s government employees heading to work, visitors touring the city’s historic sites, or locals enjoying the vibrant downtown scene. With 70% of people spending their time outside their homes, bus ads offer a powerful way to connect with real people in real time, cutting through the noise of online ads and reaching a diverse, engaged audience.
Let Houck Transit Advertising drive your message across Springfield, becoming a part of the city’s daily life. Make your brand a regular presence in the community, leaving a lasting impact on the people who live, work, and explore this historic capital city.
Full market coverage
Reach a broad audience
High impact, fiscally efficient advertising medium
Movement of buses draw attention to your message
Springfield, IL By the Numbers
Population
208,406
Median Age
40.1
Household Income
$63,849
Employed Population
89,607
Shopping Centers
Capital City Shopping Center, White Oaks Mall, Sherwood Plaza, Fairhills Mall, Scheels
Medical Facilities
Springfield Clinic, Memorial Hospital, St. Johns Hospital, SIU Med
Colleges and Universities
Lincoln Land Community College, University of Illinois Springfield, Midwest Technical Institute
More
Bank of Springfield Center, Abraham Lincoln Capital Airport, Abraham Lincoln Presidential Library & Museum, Lincoln Home National Historic site, Illinois State Capital, Illinois State Fairgrounds, Illinois State Departments, Old State Capital, Lincoln Park