Little Rock, AR

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Why Choose Rock Region Metro?

Houck Transit Advertising – Little Rock, AR

Buses go where people go, and in Little Rock, that means reaching the heart of the community. Why wouldn’t you want your brand to travel with them? Transit advertising puts your message front and center, targeting your audience as they commute to work, head out shopping, or seek entertainment. It’s advertising that moves with your market, engaging them where they are.

Impactful & Memorable Advertising – In a world filled with marketing noise, your brand needs to cut through the clutter. Bus advertising offers an unforgettable, moving canvas that grabs attention with its large, eye-catching displays. The constant motion of buses ensures that your ad stands out, capturing attention in a bold, impactful way that static advertising often can’t match.

Real Exposure, Real People – With many people spending over 70% of their time outside the home, transit advertising is the perfect medium to leave a lasting impression. Unlike the uncertainty of online traffic, transit ads guarantee that your message is seen by real people, in real-time, all-around Little Rock.

Let Houck Transit Advertising help your brand make a lasting impression with vibrant, memorable ads that travel through the heart of Little Rock every day.

Full market coverage
Reach a broad audience
High impact, fiscally efficient advertising medium
Movement of buses draw attention to your message

Little Rock, AR By the Numbers

Population

202,218

Median Age

36.6

Household Income

$58,697

Employed Population

98,600

shopping
Shopping Centers

Promenade At Chenal, Park Plaza Mall, Pleasant Ridge Town Center, Hillcrest shopping District, Heights Shopping District, McCain Mall, Midtowne Shopping Center, North Park Mall, Lakewood Village, University Shopping Center, Village Shopping Center, Rose City Shopping Center, Riverdale Shopping Center, Outlets of Little Rock, Shackleford Crossings, River Market, Sturbridge Shopping Center, Pike Plaza Shopping Center

medical
Medical Facilities

Baptist Medical Center, Arkansas Heart Hospital, Arkansas Children's Hospital, University of Arkansas Medical Science, CHI St. Vincent Infirmary, Baptist Memorial Medical Center, Fort Roots Veterans Hospital, VA Hospital North Little Rock

colleges
Colleges and Universities

University of Arkansas Medical Science, Shorter College, Pulaski Academy, Philander Smith College, Arkansas Baptist College, Pulaski Technical College, University of Arkansas Little Rock

more
More

State Capital, Historic Arkansas Museum, Arkansas Arts Center, MacArthur Park Historic District, Audubon Arkansas, Verizon Arena, Stephens Community Center, Dickey Stephens Park, Barton Coliseum, Clinton Presidential Library & Center, Bill & Hillary Clinton National Airport, Pinnacle Mountain State Park, Heifer International & Heifer Village, Little Rock Air Force Base

Rock Region Metro In Focus

Cities Served: Little Rock | North Little Rock | Maumelle Jacksonville | Sherwood | Pulaski County

bus
Vehicles

51

route
Routes

15

population
Ridership

1,750,542

Placement Options

  • Bus
    Bus
  • Shelters
    Shelters

Frequently Asked Questions

Who designs my transit campaign?

We welcome you to share your own design with us, or let our talented in-house design team create a custom design for you from scratch—at no extra cost! Our experienced team crafts hundreds of unique and impactful transit campaigns each year, ensuring your brand stands out and resonates with your audience. Whether you’re providing existing artwork or seeking a fresh, original concept, we’re here to bring your vision to life with creativity and expertise.

Where does my bus go?

In most markets, buses rotate across all routes consistently throughout the month, maximizing the reach of your message. This rotational system allows your advertisement to be seen multiple times by a diverse audience as it travels through commercial, industrial, and residential zones. By covering various routes, your message gains repeated exposure in high-traffic areas, building brand awareness and effectively connecting with different segments of the market on a regular basis. This approach ensures that your message not only reaches but resonates with a broad audience across the entire area multiple times each month.

How much does a bus campaign cost?

Our team consists of transit advertising experts dedicated to delivering exceptional value, regardless of your budget. We understand the unique needs of each client and offer a range of flexible advertising options tailored to fit various financial plans. Our solutions are designed to elevate your brand, ensuring it reaches and resonates with your target audience. From strategic ad placements to comprehensive marketing campaigns, we work closely with you to align our services with your specific goals, helping you achieve impactful results.

How do I make my campaign stand out?

To make your campaign stand out, our design and account teams will work closely with you at every step, to help bring your vision to life in the most effective way possible. This collaboration will ensure that your campaign truly resonates with your target audience. With a focus on impactful and creative solutions, we’re committed to not only meeting but exceeding your expectations. From concept to execution, we prioritize your goals and provide dedicated support to maximize the success and effectiveness of your campaign, helping you achieve meaningful connections and measurable results.

Little Rock, AR Market Contacts

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