Why Choose Municipal Transit (MTU)?
Houck Transit Advertising – La Crosse, WI
In La Crosse, where the Mississippi River meets a vibrant community, buses are a vital part of daily life. Whether locals are commuting to work, visiting the lively downtown, or enjoying the scenic beauty of Riverside Park, transit advertising puts your brand right alongside them. It’s the perfect way to reach your audience where they live, work, and play.
Stand Out in Scenic La Crosse – With La Crosse’s bustling streets and scenic backdrop, bus ads offer a unique opportunity to get your brand noticed. As buses make their way along Losey Boulevard, through downtown, and past landmarks like Grandad Bluff and UW-La Crosse, your message travels right with them. A large, moving bus ad is impossible to miss and ensures your brand stands out from the crowd.
Connect with an Active Community – La Crosse is a city that’s always on the move, with residents and visitors alike spending time outdoors, shopping, and enjoying local events. Transit advertising offers a direct way to reach this engaged, mobile audience in real time. Unlike digital ads that can get lost in online noise, bus ads connect with real people in their daily routines, making a lasting impression.
With Houck Transit Advertising, your message will travel across La Crosse, from the riverfront to the bluffs, reaching your audience in the places they love. Let your brand be part of the city’s everyday rhythm, leaving an unforgettable mark on your target audience.
Full market coverage
Reach a broad audience
High impact, fiscally efficient advertising medium
Movement of buses draw attention to your message
La Crosse, WI By the Numbers
Population
139,042
Median Age
30
Household Income
$51,836
Employed Population
28,000
Shopping Centers
Walmart Super Center, Woodman’s, Valley View Mall, Kmart, Shelby Mall, Old Navy, Shopkp, Target, Kohl’s, Village Shopping Center, Festival Foods, Best Buy, Menards, Bridgeview Plaza and historic downtown shopping!
Medical Facilities
Mayo Clinic Health System, Gunderson Lutheran Center, Allied Health Care Center, Hillview Health Care Center, VA Clinic
Colleges and Universities
UW La Crosse, Globe University, Viterbo University, Western Technical College
More
La Crosse Municipal Airport, Amtrak Station, Riverside Park, La Crosse Center, North, Main and South Libraries, Logistics Health, APAC, NE Industrial Park, Airport Industrial Park, Job Center, Southside Senior Center, Children’s Museum, Veteran’s Memorial Field Sports Complex, Capland Park and Loggers Field