Bloomington-Normal, IL

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Why Choose Connect Transit?

Houck Transit Advertising – Bloomington-Normal, IL

In Bloomington-Normal, buses are a vital part of daily life, taking people to work, school, and local attractions. Whether it’s Illinois State University students heading to class, residents shopping at Eastland Mall, or families enjoying Uptown Normal, transit advertising puts your brand right in front of them as they move through the community.

Stand Out in Bloomington-Normal – Bus ads provide a large, dynamic canvas that’s impossible to miss. As buses travel through key areas like Veterans Parkway, Main Street, and the ISU campus, your ad grabs attention and makes a lasting impression. The movement of bus advertising creates a visual impact that sticks with people as they navigate the city’s busiest streets.

Connect with a Captive Audience – With most residents spending over 70% of their time outside the home, transit advertising in Bloomington-Normal ensures your brand connects with real people in their daily routines. Unlike digital ads that can be lost in online clutter or suffer from fake traffic, bus ads reach your audience directly and leave a lasting impression as they go about their day.

Let Houck Transit Advertising help your brand travel through Bloomington-Normal, delivering your message with bold, eye-catching ads that reach the right people in the right places.

Full market coverage
Reach a broad audience
High impact, fiscally efficient advertising medium
Movement of buses draw attention to your message

Bloomington-Normal, IL By the Numbers

Population

78,680

Median Age

36.5

Household Income

$77,577

Employed Population

39,540

shopping
Shopping Centers

Bloomington Commons, Empire Crossing, The Shoppes, Eastland Mall, Lakewood Plaza, Parkway Shopping Center, Parkway Crossing, Prospect Center, Veterans Plaza, Washington Center, Oakland Plaza, Market Square

medical
Medical Facilities

OSF St. Joseph Medical Center, OSF PromptCare, Advocate Medical Group Immediate Care, Advocate Bromenn Medical Center

colleges
Colleges and Universities

Illinois Wesleyan University, Heartland Community College, Illinois State University, Lincoln College

more
More

Bloomington Center for the Performing Arts, Community Players Theatre, Illinois Shakespeare Festival , Illinois Symphony Orchestra , Illinois Wesleyan University, Merwin Galleries, McLean County Museum of History, Bloomington Off-track Betting , Children's Discovery Museum of Central Illinois, David Davis Mansion, Miller Park Zoo, Kathryn Beich Candy Factory, Central Illinois Regional Airport

Connect Transit In Focus

bus
Vehicles

46

route
Routes

15

population
Ridership

1,795,759

Placement Options

  • Bus
    Bus

Frequently Asked Questions

Who designs my transit campaign?

We welcome you to share your own design with us, or let our talented in-house design team create a custom design for you from scratch—at no extra cost! Our experienced team crafts hundreds of unique and impactful transit campaigns each year, ensuring your brand stands out and resonates with your audience. Whether you’re providing existing artwork or seeking a fresh, original concept, we’re here to bring your vision to life with creativity and expertise.

Where does my bus go?

In most markets, buses rotate across all routes consistently throughout the month, maximizing the reach of your message. This rotational system allows your advertisement to be seen multiple times by a diverse audience as it travels through commercial, industrial, and residential zones. By covering various routes, your message gains repeated exposure in high-traffic areas, building brand awareness and effectively connecting with different segments of the market on a regular basis. This approach ensures that your message not only reaches but resonates with a broad audience across the entire area multiple times each month.

How much does a bus campaign cost?

Our team consists of transit advertising experts dedicated to delivering exceptional value, regardless of your budget. We understand the unique needs of each client and offer a range of flexible advertising options tailored to fit various financial plans. Our solutions are designed to elevate your brand, ensuring it reaches and resonates with your target audience. From strategic ad placements to comprehensive marketing campaigns, we work closely with you to align our services with your specific goals, helping you achieve impactful results.

How do I make my campaign stand out?

To make your campaign stand out, our design and account teams will work closely with you at every step, to help bring your vision to life in the most effective way possible. This collaboration will ensure that your campaign truly resonates with your target audience. With a focus on impactful and creative solutions, we’re committed to not only meeting but exceeding your expectations. From concept to execution, we prioritize your goals and provide dedicated support to maximize the success and effectiveness of your campaign, helping you achieve meaningful connections and measurable results.

Bloomington-Normal, IL Market Contacts

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